How We Work
Our team consists of talented designers and developers passionate about the Internet and creating online marketing that works.
The Powderkeg team consists of a variety of skill sets. PKI project leads assist with the planning and marketing aspects of website and email campaigns. Our web designers ensure the site or email looks great and is easy to use. Our developers focus on the site mechanics to make sure the site works correctly and loads quickly. Our email experts help with email lists, make sure the “sends” go smoothly and provide customers with timely reports on results.
Website Design and Development Email Marketing
Search Engine Optimization
Key factors in search engine placement are: well-written content with appropriate keywords, effective title tags and proper website URL structure.
Additional Services Include:
- Establish SEO goals and objectives
- Conduct website analyses
- Provide keyword research
- Conduct competitive analyses
- Assist with SEO copywriting
- Develop link strategies
- Clean up HTML
- Monitor and track results
Content Management System
A Content Management System is a great way for website owners to quickly make easy updates to their websites.
- Is easy to use with no HTML knowledge required
- Is web-based with no additional software required
- Is secure
- Offers different user levels
- Allows text, photos, and links to be updated
- Allows videos, PDFs, and other documents and media to be updated
Website Statistics and Consulting
Tracking visits to your website is a must. The information you glean from visitor tracking may uncover new opportunities and provide insight into future business decisions.
We can help you:
- Analyze how visitors are reaching your site and which pages they are visiting once they arrive
- Analyze which pages and keywords are working most effectively
- Set up custom reports to track specific user data and have the report automatically emailed to you